A Value Proposition - June 30, 2012

Written by Administrator
Tuesday, 12 August 2008 09:26
I have been accused--by many actually--of being overly analytical. Some have even said annoyingly overly analytical.  Yes, I do spend a lot of time thinking about things.

Figuring things out. Making connections. For example, before I wrote this blog, I spent an inordinate amount of time trying to decide whether or not I wanted to do it. I carried on, obsessing over it even as I began packing and preparing to go on vacation with my family to Destin, Florida.

You see, whatever I do, I like to think I'm doing it conscientiously and with a clear goal in mind. As far as blogging went...I didn't have one. Sure, everyone else was doing it, but so what? I wasn't convinced. I would have to think about it some more, and I figured I could do this at the beach as well as anyplace else.

I've been going to Destin for 40 years now, but this was the first time I'd ever booked at the Villa Coyoba. When we arrived at the compound, all three generations of us piled out of our cars and wandered into the spacious ground-floor condo, going from room to room, remarking on the modern, elegant décor. Wow. We were really impressed!

Later that day, lying on the soft white sand, watching my family frolic about in the gentle surf, I turned to my daughter and said, “I'm going to call the manager."

“Why?” she said.

“Because I’ve been coming to Destin for 40 years and this is the absolute best vacation I have ever had here. The development is beautiful, the condo is fabulous, and the weather and the ocean are the best in the world. . . I think he should charge more.”

“OK,” my daughter laughed. “Tell him everything but the last part.”

When I returned home at the end of a fun and delightful week, I couldn't stop thinking about value and how it's the holy grail in whatever we do—whether it's buying a new car, grocery shopping, renting a condo, or yes, even hiring a lawyer!

We all want to know that we are getting good value for our hard-earned money, plain and simple.

I think that's when I knew I had the answer I was looking for.

Giving clients more than they expect is the best way I know how to connect with them and develop a strong partnership that will help us emerge as winners in the courtroom. And if along the way I can also share my thoughts about anything that offers better-than-average value because of its uncanny beauty, or because it has a high entertainment value, or because it is just so plainly bizarre it makes a good story...then that's what I'll do.

In other words, I'll blog about the world as I see it, whether it's in the court room or the beach, because I think it's all relevant to who we are and how we live. We all want value in our lives because that's what gives us fulfillment as individuals.

But don't worry. I won't charge more. The extras are on me.



Last Updated ( Friday, 19 October 2012 02:59 )